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How Can HR Help Drive Up Employee Engagement?

Apr 15, 2010 / Human Resources / Trackback

In three words: Effec­tive Per­for­mance Management

Per­for­mance man­age­ment isn’t just about rat­ing employee per­for­mance. An effec­tive per­for­mance man­age­ment process sup­ports employee engage­ment and devel­op­ment. By design­ing an effec­tive process, and train­ing man­agers and employ­ees to use it, HR can play an impor­tant role in sup­port­ing the employee needs out­lined by Gallup’s Q12 state­ments used to mea­sure employee engagement.

An effec­tive per­for­mance man­age­ment process ensures:

  • Employee have clear goals that are linked to orga­ni­za­tional goals, so they know what is expected of them and how they are con­tribut­ing to the company’s mis­sion and purpose.
  • Employee goals are SMART, so they have what they need to do their best.
  • Employ­ees get reg­u­lar ongo­ing feed­back on their per­for­mance that rec­og­nizes and encour­ages their work, and solic­its their input.
  • Employ­ees are given the oppor­tu­nity to learn and grow through per­for­mance based devel­op­ment plans.

Aligned Goals – Give Them Context

An effec­tive per­for­mance man­age­ment process gives employ­ees clear goals, and gives them a con­text for their goals by link­ing them to higher level orga­ni­za­tional goals. The link needs to be tan­gi­ble and con­crete. Man­agers shouldn’t just expect their employ­ees to make the con­nec­tion – they need to make it for them, right on their per­for­mance appraisal form. It’s not enough to sim­ply link an employee’s goals to their manager’s; they need to be linked to the organization’s mis­sion and strat­egy. This link­ing helps each employee know how impor­tant they and their role are to the company’s success.

SMART Goals – Set Them Up for Success

By ensur­ing employ­ees have SMART (spe­cific, mea­sur­able, achiev­able, rel­e­vant, time-bound) goals, HR is help­ing ensure employees:

  • know what is expected of them
  • have the mate­ri­als and equip­ment they need for their work
  • have the oppor­tu­nity to do what they do best
  • are com­mit­ted to quality

Each of these ele­ments con­tributes to employee engagement.

But writ­ing SMART goals isn’t easy. In addi­tion to pro­vid­ing train­ing on writ­ing SMART goals, HR can sup­port them by build­ing per­for­mance appraisal forms that include fields like: Title, descrip­tion, depen­den­cies, mea­sures of suc­cess, start date, due date, etc. Hav­ing spe­cific fields like this, right on the form, helps to remind man­agers to pro­vide all the details needed to make a goal SMART.

Ongo­ing Feed­back – Cre­ate a Dialogue

Pro­vid­ing employ­ees with ongo­ing feed­back and coach­ing on progress, suc­cesses and chal­lenges is a rec­og­nized per­for­mance man­age­ment best-practice, as well as a key con­trib­u­tor to employee engage­ment. HR can sup­port this ongo­ing dia­logue by:

  • includ­ing quar­terly “mini-reviews” in their per­for­mance appraisal process
  • pro­vid­ing man­agers with tools like com­ment helper text and coach­ing and devel­op­ment tips
  • encour­ag­ing the use and shar­ing of jour­nals or logs that cap­ture details on performance
  • includ­ing self-appraisals as part of the per­for­mance man­age­ment process

All these efforts help give employ­ees the feed­back and coach­ing they need to suc­ceed and gives them a “voice” in the process.

Devel­op­ment Oppor­tu­ni­ties – Sup­port High Performance

Learn­ing activ­i­ties are most effec­tive when they’re tied to employee per­for­mance. They need to either help address a per­for­mance gap, broaden or deepen and exist­ing skill, or expand an employee’s knowl­edge and exper­tise, all in prac­ti­cal ways that they can apply on the job. By ensur­ing that devel­op­ment plan­ning is an inte­gral part of the per­for­mance appraisal process, and even tying devel­op­ment plans to spe­cific com­pe­ten­cies and goals on the appraisal form, HR can help fos­ter a cul­ture of con­tin­u­ous development.

What do you think? What else should HR do to fos­ter engagement?

Guest post by Stan­ley Janas, Direc­tor of Human Resources at Halo­gen Soft­ware. Stan­ley has more than 30 years HR expe­ri­ence in the pri­vate and pub­lic sec­tors. He is a reg­u­lar con­trib­u­tor to the Halo­gen Soft­ware Employee Per­for­mance and Tal­ent Man­age­ment blog.



  • http://www.halogensoftware.com Stan Janas

    Kim­berly, Karla – absolutely spot on. HR can take a lead­er­ship role in these areas, but in the end man­agers are account­able for whether or not their team’s goals are SMART, or their employ­ees are receiv­ing ongo­ing feed­back and coach­ing. HR in this sit­u­a­tion has the oppor­tu­nity to set a lead­er­ship exam­ple with a well sup­ported process that guides man­agers on how to be great coaches – and ulti­mately pos­i­tively influ­ence those key engage­ment drivers.

  • http://karlaporter.com/ Karla Porter

    Kim­berly — I agree, HR is respon­si­ble for fram­ing the process and work­ing with man­agers to ensure the imple­men­ta­tion and mea­sure out­comes — but that is a huge con­tri­bu­tion in lead­er­ship of the organization =)

  • http://twitter.com/Kimberly_Roden Kim­berly Roden

    Hi Karla,
    I’m a fan of SMART goals — always have been — clas­sics never go out of style. I rolled out a man­age­ment train­ing pro­gram that was solely based on SMART goals and pro­vid­ing feed­back. There is one crit­i­cal ele­ment to this entire process. Man­agers are the ones set­ting the goals for their employ­ees and they are an inte­gral part of the process. If man­agers are not recep­tive to the process, it won’t work. HR should intro­duce the process and edu­cate man­agers and employ­ees on it; how­ever, it can’t be done with­out active par­tic­i­pa­tion from man­agers. HR is not doing peri­odic per­for­mance reviews for employ­ees — the man­agers are. SMART goals is a com­mon sense approach to per­for­mance man­age­ment but instead of ask­ing, “What else can HR do for employee engage­ment”, we should ask, “How can HR work with man­age­ment to fos­ter employee engage­ment.” HR should take own­er­ship of the processes but the suc­cess of them depends on if they’re being uti­lized for max­i­mum impact. Unfor­tu­nately, it’s a com­mon strug­gle when HR is held account­able for processes that require more involve­ment from other key mem­bers of the organization.


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